Entrepreneurs should lie

I have a friend who knew for years, he is a seasoned venture capital management, and recently he told me that if a person does not know how to stumble, seriously distorted the facts, then he would not be able to become an entrepreneur. Some people don't like the word "lie", they prefer to call it the "extension of truth" or "marketing". But in fact, many entrepreneurs have to beautify the facts or the "distort", or doing some more thoroughly, fabricated some good "truth", and thus for enterprises to create better competition platform.

A few years ago, I have worked with, and an entrepreneur when he is raising its first $ 10 million in venture capital, if you do not have the money, he's not a business enterprise. In addition to the funds, a key success factor was his enterprise and a transnational strategic cooperation relations clients. In determining the risk of investment projects of the previous days, the customer has announced that exit. I recommend my friend to the relevant situation told his investors, but he did not do so until the investor's funds to a bank account, at the first Board of Directors meeting, he describes the relevant circumstances, and at that time, the participants did not demonstrate a clear negative reaction. I am too naive? this entrepreneur said: "if I were to lose customers too anxious, so I may have lost this enterprise. "Now, this joint venture has developed into a top-level enterprise support, strong profitability of enterprises. In order to ensure that their investments from risks lie, this approach can be recognized?

Another I work with the entrepreneurs and his marketing team has published a new product brochure, promotional text description of the product has been installed and tested in the field, but in fact, when these products are still under development. United States customers on their understanding of this practice represents clients in Japan, but found these products shows false after very appalled, resulting in a crisis of confidence. But in the end, the enterprise is still on sale. Should we lie lying or how it should be, should only depend on our market culture?

Tens of thousands of entrepreneurs who wish to exaggerate their forecasts, and investors in their prediction letter half is sufficient, of course, if these entrepreneurs last not according to "game rules" to fulfil their commitments, they will be punished. Just like the other listed companies CEOs tell me — the enterprise due to certain factors, actual sales only originally forecast sales by 50%. "We have no way, this is a completely new market, so we just tell an investor wants to hear. "Should we not because some people are looking forward to going to distort the facts?

I know another entrepreneur, he runs a family in Africa. The enterprise has adopted the "don't ask don't say" (Dont Ask, Dont Tell) "established by usage" policy. But he has no bribery, he argued that: "we now have this problem. I don't want to do it. But here, this is the only feasible way of working. "He has developed a number of pricing policy to ensure that distributors can obtain enough profit to allow distributors to charge under circumstances" lubricant costs (FacilitationPayments) "— this is a particular form of payment, such a payment form in some national legislation cannot be regarded as a bribe. This kind of "don't ask don't say" charging methods is a good way?

In 1990, I and two partners founded the delta technology companies (Triangle Technologies), about the real number of projects were completed and the project's success, we distort the truth. After years of efforts, we have implemented many projects, allows the lies become reality before, this really gives us great comfort. First pulling a lie, this is no longer lie after lie, such behavior is acceptable?

These questions may not have a uniform answer, but whatever the recognized or not, this phenomenon in today's market is very common, you need a more targeted approach.