Monday, December 27, 2010
Professional managers in ten sentences shouldn't say
In mid-April of this year, the author from group headquarters leadership working arrangements came to Beijing branch out long, the first time the group product manager of professional company Beijing Branch Z. in these two months of work, I had the privilege to participate in a number of branch business meetings and plenary sessions. In these meetings, I know and summarizes Z Manager as a sales manager in the daily management of terminology taboos, these jiyu often unconsciously in his place, but if you do not pay attention to and amended, will produce management out of control. And the fact that Z Manager in mid-June by Headquarters out of Beijing, ended his in Beijing 8 months of Branch Manager career, there is a decline of sales performance, and even the very period for Beijing and simple is blaming the "blame" SARS, but the author believes he Branch staff management failure is also an important reason. So, I am the Manager of some of the more Z "classic" management jiyu extracted to many industry offer a sales manager and everyone awake. 1. I am a man of â € œThe team building: this is Z Manager in many or in public or in private occasion to express issued, where XX is the headquarters of the Group's senior leadership G and J. means to let everyone know that he is a senior leadership-hand recruitment and cultivation up, everyday things you can do with enough background. But he didn't know his blatant "ganged up extremely easy" behavior you incurred. Headquarters and more than these two leaders, once reached the ears of other senior leaders, will give his work a great and passive. Facts have proved that in his above there are several direct leaders on his remarks had heard, and he later had a profound impact on out. As a marketing affiliates, as the "Department" Lake away relative alone, so everyone every advocate team spirit to win a "syndicated." The old saying goes: "are people first Hexyl, people first study. "But if the sales manager's gang intent is clear, then it is very difficult to let his employees closer together. 2. we give me a face-saving employee relations issues: this is the business manager at Z session in order to secure members ' support often say a Word. But the author believes the company's normal work arrangements are an integral part of day-to-day management, and not everyone "to a" face-saving. If you assign the task a rigid and linked to the "face", then this is bound to the original "public work to the public" into "private arrangements on relations between private individuals". At this time if you have a good relationship, to your face, then everything just fine; but once private relations impasse, people no longer give you face, then you'll want to put the issue back on the desktop will pay more than their original cost. Objectively there is, as far as I know, the side has a lot of sales managers in either maintain their own and subordinate relationship between the "private", but in their daily work these private relations of "high maintenance cost and effect" is very fragile, and also makes the Sales Manager can't fall into the "to please everyone" mud. We all know, in the proper handling of the relationship between manufacturers of a sentence is often said that "no friends forever, only eternal interests", by the same token, the correct approach to the sales manager and subordinates of the relations, also seems to be able to quote or even copying the sentence, a good team is a combination of interest. Accurately grasp hold of our interests, can radiate out all-conquering team spirit. On the contrary if fantasy through private relations to maintain this team, the result will only make the sales manager totally exhausted. 3. you here work hard, and at the end of the season I promoted your manager incentive problems: this is not just Z Manager said, I'm afraid many sales manager encourages subordinates. Growing pressure on the sales, the Sales Manager to be impatient as the fire season, the whole sales annual key depends on the performance of the season, so each month headache funds reflowing and sales billing tasks when they set in the peak season. Then, if you want to make a satisfactory answer, the sales manager will call you to struggle, of course also inevitably on individual employees engaged in "special" encouragement. But I saw the above language will help stimulate associate the KMT's "beauty and gold bars"-incentive. With this motivation tends to be some "can only be understood, is not explained," something of substance, the fact that only the motivation of the other extreme. There was a more classic jokes on two leadership made a simple portrayal: KMT officers were at favorite saying is "to me!" and the Communist military war favorite saying is "follow me!" here, from the difference between the words we see are two very different leadership. As the saying goes: "the revolution is not a dinner", the sales manager's correct leadership direction should be put together and we take you seriously on sales policies, communication sales ideas, planning sales approach, and not just to let everyone "on" for you, if so, then your subordinates will very reluctantly, I said: "just know that we all work hard, you're doing?" in staff motivation of another point we should note that there are a lot of sales manager in the subordinate promises incentives when prone to making "false promises" of glass such as many sales manager likes to say "We encourage everyone to hard work for 100 days, we went out to tour after the season," and the like. But when you really hard work for 100 days to get through the season, they tend to forget original promises. Not only did not take place for tourism, and to top it all in for the commissions and bonuses after pocketing, or simply take out a small part of it to everyone, but they left a big head. Proved motivation of award of dishonour and unfair distribution is the sales manager of benefit distribution, extremely easy to invite a taboo in subordinates "collective insurrection." To the sales manager's status is in jeopardy. 4, you have to do, do not I put several of you have problems opening up a sense of: Z Manager this is a dinnerImprovisation on several new franchise company's fresh University graduate. He said that these words did not have very serious, he purported to enhance everyone's consciousness. But he was given effect is completely contrary to his expectations. According to the author later and these are the "enhance the sense of" new salesman in communication, their reaction was: "he knew that frighten us, often said to us, but did not want to help us make progress ..." from the management perspective, the discourse of Z managers belong to the typical "destructive criticism", just like our mother always said "If you're still so naughty, mother is not for you". But we always believe that the mother was loving us, and we also have a child, she said these words not to frighten us, is a warning on our goodwill. However, we are all adults now, sales manager if you want to replicate this kind of "frighten" approach to kindly warning subordinates, fear of what is already not wise. A truly excellent sales manager, the correct approach should be to help subordinates (particularly new recruits) fully research the market, and develop reasonable sales objectives and properly completed steps, but also to let their subordinates that completing this task more difficult and feasibility, then it will follow you Rep up "to achieve the goals of the Sprint". Self-induction if you finish a task will not face for your sake, it comes from the heart of the sense of it. 5 × × is the backbone of our business, we are not making him anyone backbone staff issues: this is Z Manager in an informal meeting to issue a warning. The × × is branch of the business backbone C, in the branch as 60 per cent of the share of sales. Yes, we are certain that every company will have one or several businesses backbone, but if a person holding rigidly into space on the side of other business people in contempt. Notes on "good flower also leaves Fu", company performance improvement, without everyone's reputation and common struggle, and not what or how many businesses backbone alone can be achieved. In the treatment of employees on the company's performance on the issue of contribution rate, an excellent sales manager is the most critical to master one or the old saying goes: "Palm of the hand are meat". If you do not "give" a bowl of water, it is easy to hurt other people's feelings. Because each company's sales territory will have the "rich" and "poor", the sales manager based on a variety of sales "reference index" for sales task allocation and, of course, everyone can be based on the company's performance level of the contribution rate and appropriate implementation of resource inputs of italic (here more common practice is generally imposed under sales task "resource quotas"), but the point is: everyone in personality are equal. Therefore, the sales manager in the sales task management in any "discriminatory practices" inevitably raises the "injustice" in the region. They naturally will think you have a relative "fertile" scratch the area to the others and for yourself is a "land". But in this accusatory work under the guidance of the mind, its sales performance through natural results can be imagined. 6. wait a few minutes × × punctual problems: this is my hear Z managers in virtually every sales meetings or plenary meeting most often say one sentence, × × usually refers to a branch of the business backbone C or another and his relationship disharmony of the big ' L. I have always thought that, in the performance marketing industry's most obvious truth is: "time is money, punctuality is efficiency". A sales manager will lead us to improve the efficiency, from their holding internal meetings at the highest punctuality could glimpse the Leopard. But let the author feeling quite deep: Z Manager personally own destroyed the punctuality of the meeting, and personally enjoy the resulting "majestic sweeping" consequences. For example he notify everyone tomorrow afternoon at 9: 30 the meeting, everyone is basic to full time only to find he also did not come until he came after 10: 00, also found that several people have been waiting for too long sit still quietly leave after, so he said to wait a few minutes, to 10: 30 we discovered the Basic (traditional Chinese only), the business backbone C or large Member L didn't come, he as usual, let us continue to wait for a few minutes. And let the Clerk to ask them to D, and began to get angry and said: "by some, I now will have even more people called Qi?!" to the 11: 00, the business backbone C finally arrived, but great members L because of Z Manager but often intentionally long to arrive. See people finally complete a Z Manager said: "today I have to say that three issues, but now talent together, so I can only say that the two. The first problem is … "and the beginning of the meeting. May be the business backbone C business is too busy, or it may be like on this occasion to highlight his pivotal position in the branch, in almost every meeting everyone can hear his musical polyphonic ringtones 16, so he could rightly call edge to edge out. All this is in Z Manager's eyes, but he continued to meet all indifferent. He does not have any combat, nor make any during closed cell phone, or at least the vibration warning. After a moment, then also because librarians L public service rose from burdensome, and almost "gone". The rest are "honest part" of employees. The author in order to support the awe-inspiring, Z managers in attendance period never leave. A sales manager of Majesty so let one or two special staff to thoroughly explains. As an internal meetings, start your own not punctual as first theoretically lose one half. Then wait for the "majority of minority" is buried under a curse. Because "the time delays and deliberately let most of the people, and other minority" is a taboo in the meeting. While in a meeting without serious discipline is a direct result of the "tea house" of the meeting. At this stage to say what the "angry men called uneven" will only make a stew of mockery! 7, × × comparison or trick, you do not close unity with him: this is Z Manager in some private occasionsTo some of the more "intimate" subordinates said, of course, he also had a meeting with the author of "up earlier". The × × referring to and he has not helped by the large ' L. From the heart, the author of this kind of behavior does not form groups of "cold". What's more, the writer also not Beijing Branch staff, just came to Beijing from long poor headquarters staff. But as the headquarters of the Organization of work, the author would also like to stay here for some time, there are a lot of work needs the help and Z Manager, and then let my dilemma. We know that an old tree of Fusarium is usually started from the trunk of the heart broken. Similarly, a company of the inevitable decline or started from internal friction. Once a bad situation, would like to pick up the pieces are anything. A company's external explosive power lies in its crucial work together, and everyone from the most simple physical principle we can know, when companies indulged in its efforts within the time-consuming, is the smallest. At this time to go against competitors of a brute force attack, I'm afraid I have no "hand tied a chicken force". 8, you pay close attention to the movements of the XX, and timely report to my office politics: when launched several individual Z Manager to closely monitor several others, I would not consciously think of the end of the "equipped, xichang" and "the early Qing" blood drop. In real life, there are a lot of "leadership" addicted to "office politics", and in order to achieve some ulterior purpose, did not adopt the despicable "spy means" Office got a foul atmosphere after a good opportunity to "troubled water", but they don't so much deepened the intrinsic relationship between complicated and tense. So, as I stated above, an addicted to "play politics" of the sales manager wants to make a difference in terms of sales performance, I'm afraid is an idiot. 9, these individuals do not have a good talent mobility problems: Mencius said: "an unjust cause finds little support. "When Z Manager found branch more and" disintegration ", he also found that in addition to L, surprisingly so many people did not support him, including a VIP W. so he issued the feelings. In fact, everyone has their own advantages and disadvantages. And in ancient times, there is the "Hanshin good soldiers, Liu Bang's good will". Just like wine, the same raw materials, excellent bartender can bring up glycol, and poor bartenders can only be transferred out of sour. Therefore, a good sales managers will be able to discover the benefits of his employees. To achieve the "strength" and "complementary", eventually achieving the "people do their material". Therefore, when the Sales Manager found himself in the hands of employees work without much enthusiasm, it is first necessary to think of how they should go to find all of the benefits, then everyone syrupy, mobility. Rather than go to a certain "empty feeling sad". 10, I just can't do in Beijing, the boss will make me proud when Minister: this sentence is perceived Z Manager in Beijing do long time to stay in a "comfort" retreat. It goes without saying that a person's life inevitably wore many rings. In particular, Sales Manager, and external customer's representations and internal employee communication process, in order to maintain a good image, inevitably some self "packaging". But there is a philosophy called: "confident and proud only a step away." Marketing art and profound, lifelong learning may not be able to dive into a larger device. The blind arrogance will move towards the "ostrich" embarrassing situation. The facts tell us that he is not in Beijing, but it has not been referred to the Minister for marketing. Additional information: this article is written in a real case, but I do not completely devalue Z Manager, on the one hand, because the author and he does not have any conflict of interests and work, on the other hand because of his business operations also have some talent, so he will not be directly opened out and is transferred to the other post. But we also surprised to find that sales management skills problem is affecting the sales performance of the biggest bottlenecks. As to sales performance-oriented today, everybody has too much concern billing, delivery, remittances and other "real problems", and the marketing branches of internal management issues "unintentionally forget or neglect". Therefore, I sincerely hope that through this objective and fair, without any feelings of "on" presentation on industry related personnel sounded the alarm for a note the heavy!
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