Majhi vangioni is United States automobile industry "Savior"? or difficult "natural removal of gamblers blunderbuss" this problem now is not a good answer. At least Obama eyes, Madge Mahoney's arrival is as valuable a snowy winter.
After a month of repeated hearing, the United States automobile industry ACE one Chrysler finally found the Ruyi lang. Fiat CEO Madge Mahoney also wished to go into the Detroit (the year everyone wanted to go, now everyone wants to escape from the steel city), became the new Chrysler's Chief Executive Officer. This is the Chrysler bankruptcy protection at the end of April, the Obama administration's most efficient. A result of unemployment, financial issues and overwhelmed by the President, and a chest ambition, pocket with money traders in Chrysler's hit it on the issue. In fact, only Chrysler's every idle equipment management cost up to $ 100 million. Obama cannot fail to chill out in a hurry.
Maybe Barack Obama seems much Mahoney's money is important, but Fiat's small car technology and fuel economy engine on United States automobile industry meaning "salted". 19 may, the future of the United States Government introduced a new standard for vehicle fuel consumption, the requirements in 2016, the average fuel economy of cars reached 35.5 miles/gallon, i.e. at the 2007 level increased 42% (approximately 6 km to 7 litres of fuel). This number allows United States automobile industry their rambunctious rehearsals. When the Department of Japanese and Korean car to small and fuel efficiency as a competitive advantage to challenge the United States automobile, pride for half a century in the United States automobile always cannot own figure. During years, GM's CEO and even refused to Toyota, he is proud that the so-called "lean production" and "zero inventory" is just a way of accident. However the "30 years thirty years on the East, West," just like a night I lost everything ' houses of the old nobility, had to look to his younger brother who seek point-of-living, and on his own unconscious gentleman.
But Marge Mahoney's goal is not to help the United States automobile to "small" and "fuel". His appetite is not a Chrysler can meet. Is Chrysler negotiated at the same time, he also plans to acquire GM's Opel brand. But it is common to the "credibility gap" reasons for denial. Majhi vangioni mental quality is very good, "not just to life, Opel continues". He turned to ready acquisition of France Peugeot-Citroen Group (PSA). The financial turmoil of PSA face difficulties, its former CEO Streiff because of company business losses and be prematurely dismissed. Therefore PSA official said: "for the Alliance to take an open attitude, PSA, the group will consider any form of Association and equity cooperation". Majhi vangioni also accelerates and the cooperation of China Guangzhou, and heuristically want and Chery's Yin and Yiu reconstruction partnership. (Guangqi and Fiat's new joint venture project with a total investment of approximately 42.69 billion plant locations in Guangzhou City Panyu district; plans an annual output of 14 million licensed ya series cars. )
As a large octopus, Italy's Fiat in breeding Marge Mahoney leading overnight to global spread all the tentacle. This expansion allows people to recall the founder of General Motors – Kevin Durant.
Perhaps the idea that Madge Mahoney has been in the automotive industry's instruction, welcom in desires and ambitions, spanning nearly a century of two individuals embodies the high degree of consistency. When do the cart of Durant thinks that the automotive industry are just history of transport a flower blooming cereus, test drive a Buick company car 22 horsepower of convertible cars, he changed his mind, give up all of the cab industry and the production of cars, and register a General Motors (GM's prototype, because the operation of the Board of Directors, Durant was dismissed, and later founded the new definitive Durant comeback, the progressive acquisition of knowledge in the bankers hand old common stock before they build now General Motors's predecessor. ) With the business of the new trend of brainchild, Durant's ambition has also gradually expanded. In the beginning of the 20th century, Durant almost all acquired the United States, current General automobile brand's Chevrolet, Buick, and so are the product of those acquisitions. But the Ford escape, old Ford asking price of $ 8 million in cash, Durant hadn't much money. But this seemingly huge auto Empire actually only, the lack of integrated management of the brand, staff team gradually bloated. While Kevin Durant is a genius "acquisitions, management of idiots". So the hoot FY automobile drivers work in 1923 announced that personal bankruptcy, 9 years in a small town in the unknown. If no successor Sloan on common management, common car possible early on in 1927 of the completion of the dust in the zero of the economic crisis.
Fiat would not meet the stay in Italy to make money, after World War II, Fiat in support of the Government of the Ferrari company acquired in 1993, the company acquired the Maserati, its parent company Fiat group has become one of Italy's industrial output in the contributors. Looking at the ' countries, Madge Mahoney can't find an opponent, his heart is born out of the "loneliness" in the hero. Can't wait to be in an exhibition on the international market. While the financial crisis, it provides the greatest opportunity. Just do not know the origin of Marge accountants Mahoney like read history. Many great ideas are often not able to put into practice, but the lure of illusion that irresistible again. Many automotive industry giants with their own disastrous confirms the rule.
Chrysler CEO suddenly before · Aike cards have fantasy and Volkswagen joint, but his ideas have never been put into practice. Simply make Chrysler remain stable already make Aike card busy. Ford, former CEO, Justin Kerr · Nasser in 1999-2000 big acquisitions. Ford family prevented him an offer to purchase Nissan, but he successfully acquired, Volvo and Land Rover. After the acquisition, Nasser never submitted any important policy, Ford, Land Rover has been sold to India's Tata, and now is trying to sell Volvo. Daimler-Benz's about Rügen · Shi Crump in
2000 purchase of a Mitsubishi 33.4% shares, and has acquired Korea Hyundai a lower proportion of the shares, but the lack of conformity, hope to build a global company of Crump was forced to resign in 2006.Popular to say, don't accept the to is one thing, Canal regardless of the good is another matter. 100 years ago, GM's successful acquisition of almost all of the United States automobile enterprises, because in the industry's emerging era, the pattern of competition and uncertainty. But just blindly buy GM without Sloan Management streamlining, but also eight divisions could not be established, sharper for half a century. And now all of the auto industry has matured, its basic goals of the customer and product positioning, but also with distinct regional characteristics and different culture and management features. This will merger consolidation capabilities make extremely high demands. But Marge Mahoney seems even worse and Sloan.
Financial crisis, Europe and the United States launched the auto industry. At this time, there are a lot of money by Marge Mahoney has the potential to be globally to create a similar to the generic "automotive behemoths." This is his dream as a result of globalization and failed predecessors have not encountered. But the "great beast" will live as long as it is a problem. Even in the height of the acquisition of General Motors Sweden SABO now also faced with having to "eat spit" situation.
Business growth is not ideal in order to meet the leader, it is linked to the reality and the profit. As Drucker and Sloan's argument, "all and profit-related behavior are superfluous. "History has proven Drucker, excessive General mergers and acquisitions in the first years have been planted for their condition. To mergers and acquisitions corporate behavior is a kind of redundant.
Write here, I cannot help but recall the AO's novel once wrote of a joke: someone asked Shepherd, Shepherd you? why to make money. Make money later? marry daughter-in-law WA. Why health WA? to herd sheep. This is currently only for merger and acquisition of enterprises of deformation portrayal? first not said Marge Mahoney to the next step will be to the master that company, but now you want to make small cars into the United States, the United States is facing a convincing for many years, people get rid of consumption habits and reposition the Chrysler brand, (has the brand value and Jeep closely to Chrysler for himself to establish the image of the fuel-saving car does not seem to be a simple matter). These things will be enough new Madge Mahoney to drink a jug.
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