Wednesday, January 5, 2011

Business owners: five commandments aided visionary

There is an old saying that rich but three generations. This is generally centuries Chinese family or a family business. To date, the reality is almost without exception. There is also a statement that called the century-old shop. This is a lot of people dream career. But so far, few century-old shop, there's also the only signs, founder or founding family have a non-. Not long ago, LIU Chuanzhi on China's existing enterprise summarizes in one word: China is not a great company. This suggests that China's little secret-three generations and century-old shop, it is not great. The Group may not be great, a hundred billion billion enterprise may not great. This "great" does not mean narrow enterprise scale, sales, net profit of digital manifestations.

A great company to visionary, a century-old shop. Great companies are bound to be a great leader. In recent years, traditional culture popular many boss attention, this is not a short-term boom, but because in learning and applying the Western management science, bosses, or lack of a management of the soul, and the pursuit of the soul, in fact, the bosses to learn traditional culture of naive motivations. But the soul is the traditional concept of professionalism. Here, the author from five areas to introduce the boss group of traditional professional five commandments. The fifth commandment is the boss group visionary.

A commandment: people do not believe it or not, is to abandon the industry no de

The boss's professionalism, first and foremost is to comply with professional credibility and ethics. Although some lucky not contrary to the credibility and ethics of punishment, but dairy event industry chain reactions and impact to real cases, give owners a lesson: people do not believe it or not, is to abandon the industry no virtues.

What kind of company the most money? the answer is the most respected enterprises. While these enterprise boss often are the industry's most respected person. The boss's credibility and moral standards, as well as to the credibility and moral standards, will run through the enterprise's operations and become a corporate culture that infection to the enterprise's employees and encourage their employees to conduct and business conduct. While the market and consumers would give such an enterprise to feedback and response. Especially in the current business is facing a period of economic upheaval, the reputation of the enterprise idea in itself is a huge asset.

Corporate good reputation and moral, is cast into the flagship of the premise. The process is long and persistent. Even the return is not obvious. But destroying the flagship is easy, often overnight. Milk powder incident not only rapidly destroy a decades of enterprise, and give the industry a heavy blow. In this case to the bosses on the most intuitive of the lesson. First, the improvement of the law, the strengthening of supervision, any opportunist and psychological bad luck. Any unethical behavior are exposed in the Sun. Second, the market and consumers are sensitive to any fraudulent behavior will be the market and consumers. It's just a matter of time. Once again, rely on false publicity and huyou build signs, though also issues Golden, but in the end or painted wooden plates, cannot withstand the weather.

The second commandment: gentleman Choi, make road

The pursuit of profit, is the goal of the course the bosses. The boss of the professional way to get rich is that gentleman Choi, make road. I do not repeat them from the road, the main is not taken from the road. In fact, not taking to longer, more reasonable and lawful manner.

Combined with the rise of the rocket, and died of enterprise as meteors and bosses of the case, I do not think it is taken from the road, mainly in the following areas:

First, not contrary to Community law, not for wrongful windfall. Otherwise the ill-gotten gains, will eventually also be dispersed or even discredited. Second, it is not contrary to public morality, not take unethical windfall in corporate social responsibility is increasingly valued today, no big enterprises most susceptible to the market. Third, not exploit workers, do not take sweat windfall. Although they work hard, but cannot exploit employees, the so-called fiscal San people gather, Choi ju ren, loss of staff of the heart of the enterprise will eventually become impossible to safeguard, in that case. Fourthly, not short-term, not hunted. Enterprise development with its own laws, the industry has its own rules, if to enterprise's own benefit and undermined the industry environment and eventually lift a stone on their own feet. Integration of the symbiosis, jointly make a lot of the boss should have a good understanding of the truth.

Three commandments: employing people to doubt the suspected person has the degree,

The definition of the most popular boss is to let others help doing things to make money. Can use guy determines enterprises do do bad, be great and small, make money. How many people are most concerned about the boss. The boss of the professionalism of the personnel, is employing to suspect that the suspected person has the degree.

Let a boss says Shiao: completely is not possible, it is too idealistic. For a suspected person, almost all of the boss has this habit. The key is to understand the suspected person has the degree of principle.

First, the suspected person to the former. In a person, suspected person to the full, on their full review, only. This is mutually responsible attitude. For example, a person can not adequately mastery, a small horse-drawn cart, not only in the enterprise, he will bear the burden. Secondly, employment, will give full trust, we must adhere to the objective and fair evaluation of a person, not by personal subjective and prejudgment. No one can stand a nagging boss all day, this is not about the money, but respected. Once again, man can change dynamically. This is why bosses will always remain on a suspect and vigilance. Therefore, employment prior to the establishment of a scientific and rigorous system, through the system for the prevention and management, not for someone, but for anyone.

Four Commandments: not in its place, not to his political

You can't deny that a lot of the boss's ability to earn, but a lot of the boss does when the boss is an indisputable fact. Do when the boss, the gap between the very large. Maybe the performance gap between 100 million and billion,?? Persistent gap ...

Not in its place, not to his political will and when the boss is one of professional performance. Some people will say that my business, I most cherish, of course, are to be assumed. Therefore, there are billions of enterprise sales boss a 200 block of business trip to finally check alone; some energetic boss often feel responsible, always subordinate work hands-on with Kiss to ... These are not in their position, to his political actions, not only no, but limit the operation and development of enterprises. First of all be slowing business efficiency; secondly upset the normal work of subordinates; once again let their subordinates do not get exercise. In addition, the boss may not always professional, always be dedicated to hit, but subordinate and angry. Most importantly, human energy is limited, such behavior much, will definitely reduce the boss stem their work time. Hidden danger of which the enterprise may also buried here. If one day you do the following four points, just goes to show you the real professional ready not in its place not to his political: first, you can take your family on vacation for a few days, while healthy and orderly business operations. Second, at eight in the evening, not subordinate referrals to your phone. Third, you are no longer checked all the claim documents, but not all claims. Fourth, you're there in January for a few days, their own people sitting in the Office, but not subordinate to you check report, no customers to visit, but you can quietly thinking on some of the issues or look book.

Of course, if one day you can enjoy the beauty of what the boss, travel health and never bring mobile and enterprise operation status and beauty as well, so congratulations to you. Because the idea behind is the scientific management of enterprises, the results of the health operations.

Five Commandments: our capability, homeopathy and for

It was concluded that the Chinese boss failed an important reason, is always want to do business. Expansion and mergers as many have reported negative boss will go way, has become a lot of the boss's development trap. Contrary to the law, not the enterprise development aligned with dysfunctions have been many famous enterprises had to swallow.

Some bosses always want to enterprises bigger, billion, billion target, so the mood can understand. But enterprise development has its rules. If you can solve the following five issues, then big criticism. First, the market's capacity is sufficient; second, at least you can keep the original enterprise's profitability; third, the corporate cash flow healthy; fourth, the enterprise's human resources to support the rapid development of enterprises; fifth, the enterprise culture is not diluted, Enterprise behavior will not be distorted. Finally, the enterprise boss and ageing management can continue to manage the entire enterprise.

Otherwise, such as not to do. In fact, tests the boss wisdom and not just bigger, homeopathy, or even know how to do small enterprises is also a great wisdom. Before the economic crisis, some enterprises through the situation, make a shrinkage behavior that might be a wise move. In fact, judge a boss you not excellent, also including ROI and low, high and low market share. Like many companies, may not be the size of Germany, but in the segment can be the first global market share, well above the rate of return on investment. In market development and diversification of the era, such as business intelligence.

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